November 25, 2008
Business
Now this is one of the better offbeat advertising campaigns I’ve seen for enterprise software:
Tibco, a major player in the SOA space, came up with the Greg the Architect campaign. It’s a pretty funny look into the world of the IT foot soldier in a big company. I particularly liked the episode I embedded above, [...]
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July 31, 2007
Microsoft
With all the free office clones floating about, including Google’s Docs&Spreadsheets, you knew it was just a matter of time that Microsoft would have to offer something to counter. Microsoft watcher Mary Jo Foley is blogging about such a move. Apparently, the new Microsoft Works will run on an advertising supported model, and will be [...]
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