Now this is one of the better offbeat advertising campaigns I’ve seen for enterprise software:
Tibco, a major player in the SOA space, came up with the Greg the Architect campaign. It’s a pretty funny look into the world of the IT foot soldier in a big company. I particularly liked the episode I embedded above, as I used to do a lot of ROI analysis work for software deployments. The latest episode, which pokes fun at analysts, is also really funny.
[Found via: Jeremiah Owyang]
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